Who are we?
From designing the first smart car movement among Mercedes dealers, StrawberryFrog has long been at the forefront of creating change inside organizations and among employees through “Movement Inside”. See some of the highlights from our experience below.
What is Movement Inside?
Movement Inside is a tool for leaders to change the culture or habits/rituals of your employees. We do this by activating and actualizing purpose. At a time of great social change, the difference is between ‘top down leadership’ (Do this because I tell you to do it) and ‘cross-company leadership’ (Let’s do this because we all want to do it – because it’s something that really matters to us).
Who do we do this for?
Today organizations are run peer to peer, from the middle out and the bottom up. CEOs, CHROs, HR and Employee Branding Leaders no longer can change culture with a mandate or by demanding compliance, but they can with a movement which fosters trust, motivation and creativity among employees. We work with organizations on complex challenges and see some of the big issues we have tackled in some of our recent work below.
How to collaborate with HR leaders then design and launch a movement to transform habits & behaviors of 1.5 mil associates.
How to make better choices over 21 days in Money, Food, Fit, or Family through an app.
How to galvanize teammates and generate greater trust, satisfaction and creativity across your organization.
How one movement has empowered people to confront a taboo topic and sharing the resources and their stories.
How to be recognized as one of the best examples of company culture and employee behavior changes.
Within organizations and companies, we design and steward movements to change behavior and mindsets while fostering trust and participation among employees: Movement Inside.