Welcome to the Uprising Pod. What if you could take an idea and turn it into a mass movement with millions of passionate fans? Listen to some of the most extraordinary movements out there. Uprising features Scott Goodson, author of best selling book Uprising. Each episode looks inside what it takes to lead dynamic and successful cultural movements in the business world, in the social realm, in politics and in between to see why people start movements. What gives those initiatives momentum and keeps them going and most important what lessons you can learn from these movements and how to apply them to your business and personal life.